Preferred Pricing for college students and recent grads

Looking to save on a GM vehicle? You've come to the Right place!

If you are a college student, recent graduate or graduate student, you can receive Preferred Pricing on eligible GM vehicles through the GM College Discount Program. This great value is available exclusively from GM and gives you a special discounted price below the MSRP.

Taking advantage of your college discount is easy. Just follow these simple steps:

  1. Select “Obtain Authorization” from the left menu and begin the simple three-step process:
    Step 1 —
    Enter your date of birth and ZIP Code that appears on your driver’s license
    Step 2 —
    Review your information and the rules and guidelines
    Step 3 —
    Print your new authorization number

  3. Present your authorization number and proof of program eligibility to a participating dealership. For program eligibility requirements, see FAQs.

You will be driving away in the GM vehicle of your choice in no time!

On this site, you can also:

So don’t wait — pick out your new GM vehicle and take advantage of the GM College Discount Program today!